“Hey Google, wat is Voice Marketing juist?”

Social.Lab Academy, een gratis trainingsessie

2 april 2019

Brussel - Ogilvy Social.Lab Brussels maakt zich klaar voor haar volgende Social.Lab Academy rond ‘Voice Marketing’ op woensdag 3 april, in samenwerking met Google. Tijdens deze gratis trainingsessie zullen Mathieu Gillain, Global Head of Media bij Ogilvy Social.Lab, en Laura Nys, Automation Lead Belgium bij Google, het hebben over wat Voice Marketing vandaag de dag is en hoe adverteerders dergelijke vorm van marketing kunnen integreren in hun marketingstrategie.

Ogilvy Social.Lab en Google slaan de handen in elkaar voor de Social.Lab Academy sessie rond Voice Marketing. Siri, Alexa of Google Assistant, Voice Assistants vind je tegenwoordig overal. Er wordt verwacht dat deze de komende vijf jaar de meest gebruikte gadgets zullen zijn. 80% van de Voice Assistant gebruikers geven aan dat ze graag via een spraakassistent zouden interageren met merken. Voice Marketing is daarom niet langer iets van de toekomst en adverteerders moeten deze nieuwe vorm van marketing weten te implementeren in hun huidige marketingstrategie.

Van belangrijke cijfers tot succesvolle casestudies, tijdens deze gratis trainingssessie zullen Mathieu Gillain, Global Head of Media bij Ogilvy Social.Lab, en Laura Nys, Automation Lead Belgium bij Google, dieper ingaan op wat Voice Marketing is en wat het kan betekenen voor adverteerders.

Wanneer? Woensdag 3 april 2019 van 13u30 – 16u

Waar? Kantersteen 47, 1000 Brussel

Geïnteresseerd? Registreer dan nu via http://sociallabacademy.eu/voice-marketing

Video_Social.Lab Academy_Voice Marketing .mov

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Anneleen Coppens

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Over Ogilvy | Social.Lab Belgium

About Ogilvy Social.Lab Belgium

Ogilvy Social.Lab is not a traditional agency.

Initiated by Yves Baudechon and Gilles Bindels, the partnership between Ogilvy Social.Lab which began in Belgium in 2013 has been very successful and has spread to nine countries around the world, including the USA, France and the UK where Social Lab has become a key part of the Ogilvy offer.

Ogilvy Social.Lab is a dynamic community of multidisciplinary social-at-heart specialists that bring together the best of Ogilvy’s creativity and strategy with the agility and performance focus of Social.Lab to truly make brands matter in the Social Age. Ogilvy Social.Lab understands that social is more than just another digital channel. It is the medium that lives in the palm of our hands, reaching people wherever they are and where they want to be. We help Brands and Organisations unlock the business value of social in this new, more complex world by combining the power of creative content with the sophistication of data enriched insights and media targeting to deliver effective results.

We excel in both the creation of experiences and in the analytics required to optimise and deliver effective campaigns. We like to refer to ourselves as an agency that combines storytelling and the system of distribution.

If you are comfortable with very traditional and conventional communications, then we are probably not the best match for you. But if you are looking for a partner that will challenge the way the majority thinks and walk with you bravely into the new world of marketing and communications ... then we are the perfect fit! Our commitment - giving you our best, effecting change and delivering results.

Our motto is the best is yet to come.

Bring it on.

“Hey Google, wat is Voice Marketing juist?”

Video_Social.Lab Academy_Voice Marketing .mov

MOV - 5.7 Mb

Anneleen Coppens

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Over Ogilvy | Social.Lab Belgium

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